Fashion Feature of the Week

Fashion Feature of The Week- 40oz Van

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40oz Van, aka Joel Fuller, is one hell of a business man. His hustler mentality has taken him to the level of success he is at today. It all started with his exclusive “400z Bounce” event held in NYC, 2008. In 2011 the first 40oz Van collaboration happed with Prohibit. The design was a “HNIC’ t-shirt that was more than successful! That was really the beginning of forming the 40oz Van brand. The first 40oz Van snapback dropped in June 2012 in a 12 hour, online only sale. And, ever since then, the brand has taken flight! The hats are kept exclusive, and in demand, as once the online sale is over, that style of hats are never re-released. Many fresh and new styles and underway with 40oz Van as well as dope collaborations. The quality, style and swag of these hats are LEGIT! You can find these hats worn by super stars like Jay-Z, Rihanna, Kendrick Lamar and more! Shop 40oz Van HERE.

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